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What I'm Reading - User growth 101

Hello! 👋 I've been reading a lot about growth and planning recently. Here is a list of the articles t
What I'm Reading - User growth 101
By Kevan Lee • Issue #4 • View online
Hello! 👋 I’ve been reading a lot about growth and planning recently. Here is a list of the articles that have caught my attention in the past days.
Wishing you a great week,
Kevan

The central ideas behind user growth
The central ideas behind user growth
Takeaways: Loops, loops, loops! (Confirmation bias; I love loops.) A really fascinating look at how investors analyze a startup’s potential.
andrewchen.co  •  Share
Takeaways: When the problem you’re solving is unclear, use
  1. McKinsey’s Seven Steps to Problem Solving
  2. Issue Trees
medium.com  •  Share
Example of an issue tree from HubSpot
Example of an issue tree from HubSpot
Takeaways:
Imagine your team is wildly successful in 3 years. What does that look like?
Then: Pick a problem to solve.
  • Understanding the ecosystem around the problem. 
  • Understanding which problems suit your unique strengths and weaknesses. You can’t solve every problem equally well, so what problems can you solve better than anyone else? 
  • Prioritize, then cut.
medium.com  •  Share
Naval
@AmuseChimp I mute the nitpickers, block the outraged, like the kind, follow the insightful.
1:25 PM - 22 Apr 2017
The 4 basic growth levers (and how to find them)
The 4 basic growth levers (and how to find them)
Takeaway: The four levers are: 1) Growth loops, 2) international expansion, 3) new features/products, and 4) more revenue per user
www.kevin-indig.com  •  Share
Books I'm reading
I hope this week is full of great things for you.
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Kevan Lee

VP of marketing at @buffer. Hi there!

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Kevan Lee, 11150 W Aldbury Ave, Nampa, ID 83651